At launch, the second worst thing that can happen is that everyone likes your game – but you’re not ready.
This presentation will present a Top Ten list of key elements, with tactical guidelines, to de-risk the launch of your next title.
Discussion will range from ensuring experience quality and de-risking technical issues, to maximizing launch benefit and exposure. All elements will be understandable by a general audience – but the discussions will have technical depth to aid in the specification and implementation of the required systems.