T. Phillips Pic Tara Phillips

Title: Let’s Make Kids Stuff (Panelist)

In the digital age, video games have often been given the role of idle entertainment and mindless or even violent escape for a demographic of 15-30-something year olds. But games are also important for childhood development, engagement and retention (contrary to popular belief) and there’s a hunger for engaging kids content these days. This Q&A talk will cover what it is to make games for young audiences. A panel of experienced Kids Content creators discuss the unique considerations for creating engaging content for kids.

Some questions we’ll deal with include:

– What are the pitfalls and proud moments?
– Why is it important to make good content for kids?
– Is learning/educational value important and why/how?
– How do you market and publish it?
– How to deal with the tough issues like privacy law?
– Where to get started?


Tara Phillips is the Art Director at Snowed In Studios. She uses her broad skills in Graphic Design and Illustration to work on a large variety of artistic outputs, her favourite being game-related. She’s spent the past 5 years at Snowed In working on a variety of projects for companies such as PBS Kids, Intel and Eidos Montreal, as well as releasing Windofrge, Snowed In Studios’ first Original IP Title. She is a Mentor and Spokesperson for Girl Force, an organization seeking to teach girls and women how to make games. She is passionate about sharing meaningful, story-driven experiences to audiences of all ages and looks forward to each new project with gusto.


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